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A workshop is a series of coordinated group activities aimed at solving an initial question in a limited period of time. The workshops have as their salient feature the orientation towards concrete results creating shared visions, identifying the most urgent problems, devising possible solutions and choosing the most promising ones. These are some of the aspects that differentiate a workshop from a meeting All participants contribute on in hierarchy, competence, attitude to discussion or otherwise are left out. Indeed, diversity of points of view is a precious resource to draw on, and transversal and interdisciplinary groups are preferable. We start from a concrete question from a specific problem, from an opportunity, from a piece of data or a result. For example not the company website but why don't users sign up to our newsletter.

Who are the users of our website based on the data we have? , what don't we know about photo retouching our users? … A facilitator guides the participants in the activities explains the activities and asks questions; deals with time management; he does not participate but makes sure that others can participate equally. He can be internal or external to the organization. A workshop is aimed at identifying concrete actions priorities, opportunities, next steps in the development of a project, and who is responsible for them. AND EMILI deals with strategic development and consultancy on digital channels. Discover Digital Product Design services Anatomy of a workshop anatomy-of-a-workshop.



A workshop is the combination of several individual and group activities , selected according to the objective and the source material for example, market data or the results of a series of customer interviews . The purposes of a workshop can be the discovery of opportunities or weaknesses, understanding user needs, devising solutions, prioritizing the features and proposals identified. Workshop activities make use of supports that allow users to visualize ideas and concepts typically post-its, whiteboards and markers are used, or their digital counterpart in the case of remote